Send Me Off Par Avion

Send Me Off Par Avion

What with the whole redesign blah blah blah, I didn't have time to take some proper pictures with my Par Avion from Hong Kong package from Daydream Nation (have FINALLY booked my ticket and I'm off for a loooong fortnight in HK in November…).  But today, I am wearing the most literal ensemble from the package… yup, I'm an Air-Mail envelope.  I used to steal these from my mum's stationery box and write letters to imaginary friends popping them into the make-believe post box that I think was in fact a bush, sticking stickers all over them in stead of stamps and making sure I used biro on thin writing paper (I liked the embossed effect you get when you write hard with a biro on thin paper…).  Looking at the address of this particular envelope, I suddenly got the urge to read that very long letter that Jing and Kay Wong from Daydream Nation had constructed as their A/W 09 lookbook. 


Just to recap, the collection entitled 'Letter to Paul' is dedicated to Jing and Kay's father Paul… hence the airmail, postal theme and little nods like 70s' mens' glasses hanging on necklaces as jewellery.  I love that Jing and Kay have designed something that's so personal to them but yet so accessible to everyone in terms of styles and wearability and I'd like to thank them for making me chuckle, thinking about the embarrassing shit I used to do when I was a child.  I'm off to crumple the dress a bit (achieved when sitting on the 43 bus…) exactly like I did with the paper versions (I thought that if you crumpled them up a bit, it might quicken the 'aging' process… I was dead serious in thinking that in the future, people would relish finding my fake air mail letters in the dirt… and this sounds ridiculous even as I'm typing…).




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  1. tiina

    2009-07-13 at 9:43 AM

    cool outfit. your shoes are gorgeous!

  2. thedandyproject

    2009-07-13 at 9:43 AM

    Love the new blog layout. And this outfit (envelope dress, boater hat and all) is amusingly amazing. Keep up the great work!

  3. raquelle

    2009-07-13 at 9:56 AM

    That dress is fantastic, so bummed I can’t probably afford it!

  4. Sophie, The Barton Girl

    2009-07-13 at 10:13 AM

    Fantastic idea for a shift dress! Love it!

  5. Sophie, The Barton Girl

    2009-07-13 at 10:15 AM

    Also love your new blog design – much, much more stylish than the previous one, IMHO.

  6. Gilles & Maurice

    2009-07-13 at 10:18 AM

    Good job !
    Gilles & Maurice

  7. Gilles & Maurice

    2009-07-13 at 10:18 AM

    Good job !
    Gilles & Maurice

  8. Louise

    2009-07-13 at 10:30 AM

    I love the new layout and I love that dress.

  9. calamityjem

    2009-07-13 at 10:34 AM

    What a wonderfully quirky dress 🙂

  10. MJ

    2009-07-13 at 10:36 AM

    Love the new blog design, and that dress is so mental I can’t help but love it! It’s almost like fancy dress but still fashion… amazing.

  11. Tikki

    2009-07-13 at 10:46 AM

    So cute & quirky…don’t walk pass the postman, though!!LoL!!!

  12. ellio100

    2009-07-13 at 10:53 AM

    that’s so sweet! Good on you for wearing it out and about and so cute with the heart print tights 🙂 love the happy face too susie b!

  13. Brigadeiro

    2009-07-13 at 11:38 AM

    Oh my! That mail dress is SO SO cute & brilliant! Especially with the boater hat! 🙂
    I’ve been flogging my Spijkers en Spijkers coat this Winter once again, but I wish I looked half as good as you did when you tried it on 😉

  14. La Carmina

    2009-07-13 at 11:45 AM

    Ahhh I want one of those dresses! What a fantastic idea.
    LA CARMINA | Japanese Street Fashion

  15. diane

    2009-07-13 at 11:46 AM

    so funny and cute!!
    so does it work for a free plane ticket? 😀

  16. rachael

    2009-07-13 at 1:16 PM

    what an epic hat! Where the devil is it from? I love the dress too, of course, and boots, which I creepily saw you buying at Luella… ummm

  17. Sher

    2009-07-13 at 1:20 PM

    oh wow, the dress is just too good to be true!

  18. diane

    2009-07-13 at 1:29 PM

    Susie, I loved reading your little girl story. That’s such a cute thing to do, and an even better place to draw inspiration from.

  19. Kate

    2009-07-13 at 2:24 PM

    Are the heart print tights from Tabio?

  20. JW

    2009-07-13 at 2:38 PM

    love the re-design! [how very bjork of you] looks really good. and the envelope dress is very sweet.

  21. Carmen

    2009-07-13 at 2:56 PM

    I am in love with your dress!

  22. teresa

    2009-07-13 at 3:15 PM

    ah! that’s such a great dress! enough to make anyone smile 😀

  23. Isabel

    2009-07-13 at 3:36 PM

    Love that dress! I’d wear it in a millisecond.

  24. Houstina Summers

    2009-07-13 at 3:38 PM

    Wow, I love the dress.Check out for runway trends

  25. Lucy

    2009-07-13 at 3:42 PM

    Susie, that is the epitome of brilliance!
    It reminds me of the time I dressed as a letter for a fancy dress party and fashioned myself an envelope costume out of a Woolworths bed sheet, wrote my address on the front and got my friend who was slightly less artistically challenged than myself to fashion me a stamp. It has hung on my wardrobe door ever since because much as I would love to wear it again, it looks a little too much like a Woolworths bed sheet very badly sewn together with a slightly undesirable Holloway postcode scrawled on it – yours is obviously infinitely more glamorous and fabulous!

  26. Molly Rose

    2009-07-13 at 4:51 PM

    Amazing! It’s such a creative concept that they used, I love the dress!

  27. Eli

    2009-07-13 at 4:54 PM

    I think this is officially my favorite outfit ever here!


    2009-07-13 at 5:37 PM

    This is so cute. I like how you accessorized it…

  29. missmilki

    2009-07-13 at 5:57 PM

    Absolutely in love with this dress. I love anything to do with old fashioned letters and post and airmail. I totally get your childhood game – if I had known you as a child I would have been right there with you posting my makebelieve letters into the bush! 😉 Even now I have to resist filling drawers full of notepaper and envelopes (and stickers to fancy things up). This whole Daydream collection sounds amazing. I must find out if theres anywhere that sells their collection online (do you know?) because I’m finding it totally irresistible. In anycase I’ll do a little research into it because if I can’t get my hands on any of it, I’ll at least have to dedicate a blogpost to it! 🙂
    Btw I love the new layout!

  30. Winnie

    2009-07-13 at 6:04 PM

    The dress reminds me of Chalayan’s airmail dress (without all the creases!) Your tights are so sweet! I want them!
    Jealous of your 2 week trip to HK on Nov! It’s still a while away but I’m already anticipating your blog posts from HK!

  31. Meream

    2009-07-13 at 6:15 PM

    OH MY GOD, that is the cutest dress! Love the new layout 🙂

  32. K-Line

    2009-07-13 at 7:36 PM

    The sweetest dress EVER. Love it.

  33. The Minx

    2009-07-13 at 8:08 PM

    I am actually OBSESSED with those lil yellow shoes. In a totally creepy way. haha 🙂

  34. Ali

    2009-07-13 at 8:56 PM

    That is just the best dress in the whole world!! :O
    Loving the big pics too!

  35. Raji

    2009-07-13 at 10:39 PM

    That dress is amazingggg
    Really like the new designn; lookingg goooddd

  36. anijnas

    2009-07-14 at 12:17 AM

    Thats so sweet. Love and want!

  37. Soooali

    2009-07-14 at 12:46 AM

    Why is this outfit not compulsary for all to wear?!Though I do wonder if the yellow shoes make others think you’re not serious. In my opinion it’s excellent! I’ve been following you for a while now, and am so impressed! I’ve started up my own blog, hope you get to enjoy it! Irish blogs are a rarety!

  38. Deanne

    2009-07-14 at 5:59 AM

    awww! you look like such a happy clam in the first photo!

  39. Shay

    2009-07-14 at 6:44 AM

    This totally makes me smile. Genius with the boater too.

  40. Eyeliah

    2009-07-14 at 8:38 AM

    oh gosh that letter dress is to die for.

  41. lady coveted

    2009-07-14 at 11:21 AM

    you are adorable!

  42. kaili

    2009-07-14 at 11:46 AM

    wow , i like ur envelope dress and gorgeous shoes!!

  43. nikki

    2009-07-14 at 11:54 AM

    AHHHH this is SO CUTE!! Gotta love the dress. You looks fab in the first photo (:

  44. Karla

    2009-07-14 at 4:46 PM

    hahaa that dress is awesome!

  45. WendyB

    2009-07-14 at 5:08 PM

    Adore the envelope dress! Looks like you’re having a good time wearing it too.

  46. val

    2009-07-14 at 8:10 PM

    bubble s mail

  47. the fashion assistant

    2009-07-14 at 8:24 PM

    ahhhh cute envelope dress.
    Your new blog design is looking great!!

  48. AJ

    2009-07-15 at 1:17 PM

    Aaah i think this is the lovliest outfit you have posted!!

  49. Aoife

    2009-07-15 at 5:45 PM

    I love the new layout! That dress is so different, it’s so cute!!

  50. annie

    2009-07-16 at 4:01 AM

    awesome! i love it 🙂
    i have a serious obession with airmail envelopes…it’s very geeky of me.

  51. Maria

    2009-07-16 at 9:10 AM

    L O V E L Y !!!!!!!

  52. mintapplerose

    2009-07-16 at 1:24 PM

    Love it love it love it! Put yourself in a mail box and come to Australia! 🙂

  53. roxy

    2009-07-17 at 5:03 AM

    That dress is awesome!!!!!!!!! I have a clutch like that..Where can I order one in the US or France? Love your blog- check mine out , too… click on my name….

  54. sparklicous

    2009-08-09 at 5:57 PM

    wow. totally cool. fair play!

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