If you like your jewellery a bit on the kitsch side and a bit more unique then you might like So Charmed. Most of the pieces here are made in limited numbers or are one of a kind. Jodi Bloom is the one-woman-band who designs, makes, markets the jewellery as well as maintaining the website. I spent quite a while trawling through the website but here are some of my favourite picks. I love the names and themes of the jewellery too.






