Supa Dupa Fly!

Supa Dupa Fly!

>> Longtime Style Bubble readers will know the dealio.  London Fashion Week is the time when suddenly everyone needs a writer, an opinion and words are needed elsewhere.  So I am boshing out 1,000+ words every night.  Just not here.  That said, I've got loads to say and lots to love.  You'll know in due course which shows have rocked my world in due course.  In the meantime, I give you the Insta-opportunity of London, nay probably the season.  If you haven't seen any pics of Sophia Webster's garden of madness presentation, held yesterday before the Topshop Unique show, then please do gorge on all of this cuteness.

Some people have alredy clocked that I have a blatant bias towards young Webster.  Apologies if her particular brand of kitsch-fun-kawaii-cute-chic isn't your thing (although actually, I'd question the presence of your soul if you didn't at least find SOMETHING to like about any of these pics). Everything about her aesthetic just makes me want to exclaim "Yay!" over and over again (which is exactly what I did, much to the bemusement of other sodden guests who weren't quite as happy as I was).  Overanalysing what Webster does is just a waste of words.  She does what loves and she does it well.  The thematic spin on this S/S 14 "Supa DupaFly" collection was a trippy garden party with butterflies fluttering around from the late nineties overhang.  Webster clearly remembers a time when a satin shirt printed with butterlies tied at the waist was a hot look back in the day (I had one in orange in some sort of cheap polyester fabric that I wore to death).  The iridescence of dragon fly wings make their way over to many of the shoe finishes.  You could get buggy with the ladybird and bumblebee rucksacks.  The models were the perfect attendees of the best pyjama party in the world where they might write Dear Diary mantras into marabou pens into faux-fur covered notepads or file and paint their nails listlessly and sing along to Shampoo and Ace of Base.  I'm veering into nonsensical speak here.  That's what you get when a presentation constantly fuels your brain with imagination.       

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32 comments

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  1. SACRAMENTO

    2013-09-16 at 9:04 PM

    Great fun and joy, just what summer should be about.
    XXXXXXXXXXXXXXXXXXXXX

  2. Ana

    2013-09-16 at 9:11 PM

    Sophia Webster FOREVER YES.

  3. emmie

    2013-09-16 at 9:21 PM

    Sophia’s designs are so quirky and eccentric here! I am loving every single pair of shoes in the pictures above. All the pastel colours are soooo cute, and not to mention the UNREAL hair styles!
    I love style bubble, it’s like, queen of all the blogs!
    Keep doing what you are doing Susie!
    Emmie 🙂 xxx

  4. Marchel

    2013-09-16 at 9:31 PM

    great photos! and I loved your piece on J.W. Anderson on Dazed! You summed it up perfectly!

  5. Isabella

    2013-09-16 at 9:41 PM

    I’m in love with how quirky everything is, and the colors are amazing…as are the prints.

  6. TheMacaronAddict

    2013-09-16 at 9:52 PM

    I love that notebook its so cute!
    themacaronaddict.blogspot.co.uk

  7. Leslie

    2013-09-16 at 10:04 PM

    The presentation and all the shoes were seriously amazing!
    LOVE!
    <3
    http://downtownhautefashion.blogspot.com

  8. Iris

    2013-09-16 at 10:40 PM

    Supa dupa CUTE! Love everything about this! Wish I was there and I wish even more to make one of those items mine 🙂
    xoxo Iris
    A DASH OF FASH

  9. Patricia g.

    2013-09-16 at 10:48 PM
  10. Layla

    2013-09-17 at 12:15 AM

    I’m LOVING all the colour!! Gorgeous!
    Layla xx
    http://www.sprinklesofstyle.co.uk

  11. christen brandli

    2013-09-17 at 12:18 AM

    So whimsical & quirky, love it.

  12. milex

    2013-09-17 at 2:25 AM

    HELL YEAH!!

  13. The Fashion Fraction

    2013-09-17 at 7:30 AM
  14. Deenie

    2013-09-17 at 8:21 AM

    It all looks really original and sweet, lusting after pretty much everything in this post!

  15. lena

    2013-09-17 at 9:19 AM
  16. Mathilda

    2013-09-17 at 9:46 AM

    Amazing shoes!!! I like them!
    http://lesmatinscotons.blogspot.com

  17. Linda

    2013-09-17 at 10:23 AM

    Such cool pictures! An all this colourful freaky pieces! LOVE! 😉
    NEW BLOG:
    http://www.voguence.com

  18. Haiden

    2013-09-17 at 10:46 AM

    nature theme..it’s really fantastic..butterflies are anywhere!

  19. Jane

    2013-09-17 at 11:16 AM

    Bad taste ! very very bad taste ! if you are not 16 you will just look stupid with. sorry miss Susie but this is not fashion.

  20. Kiri

    2013-09-17 at 11:36 AM

    I love the butterfly winged gladiators and heels. I wouldn’t wear some of it but you are right. I did find things I liked within these shots. I loved the flower details on the powder blue t strap shoes too. But my FAVOURITE shoes are the pointed butterfly print shoes in bright colours photographed from above. Are they embroidered and glittered?
    X
    Kiri
    https://kiri-yanchenko.squarespace.com/blog/

  21. The Fashion Panda

    2013-09-17 at 12:18 PM

    Cool pics, and love those shoes a lot! So original 🙂
    http://www.thefashionpandacrew.blogspot.be
    http://www.thefashionpandacrew.blogspot.be

  22. Anelia

    2013-09-17 at 6:08 PM

    Especially love all the shoes! Very cool stuff!

  23. November Blue

    2013-09-17 at 7:48 PM

    shoes – yes, but this hairstyle make me wanna go back to my childhood 🙂

  24. Lucy

    2013-09-18 at 3:17 AM

    stunning show!

  25. ETRALA LONDON

    2013-09-18 at 11:27 AM

    This presentation was simply amazing!
    I was also at LFW and really loved her collection!! Actually, it’s quite similar to ours, inspired by comics and Roy Lichtenstein work!! Have a look here >> http://www.etrala.com/
    Best
    Maria xx
    Etrala London

  26. The_channeling

    2013-09-18 at 6:24 PM

    Love this. Always feel like London Fashion Week is such a unique display of truly British fashion. Into it!
    more thoughts here: http://www.thechannelingboard.com

  27. Jess

    2013-09-18 at 8:13 PM

    LOVE ALL OF THAT!
    *
    *
    NEW POST ON L-ESSENCE.NET

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