Bright Young Fruits of Labour

Bright Young Fruits of Labour

>> When I first received the line-up for Selfridges' 2013 Bright Young Things project, one word sprung to mind – tasty.  I've been covering this young talent initiative since Selfridges first started it back in 2011 and this year, it's bigger and better, stuffed with concept, creativity and more importantly physical product to get your teeth into.  With fifteen Bright Young Things – a mix of womenswear, menswear and accessories designers, set designers and one lone food pioneer – the number has clearly been edited down to concentrate on developing and buying in product for the department store.  That's the true sign of a retail powerhouse getting behind young talent.  

I'll be doing a detailed run down of the designers, the windows, the in-store events which Selfridges have got lined up and all the products tomorrow but for now, I thought I'd give a sneak taster, not least because I'm ever so excited at the prospect of Sadie Williams' "Disco Dalek" (¬© Alex Fury) dresses roaming around town.  Williams was one of the top stand-out graduates from this year's Central Saint Martins MA crop, with her collection of floor length lurex bonded dresses inspired by Japanese biker gangs.  That collection has been simplified into shorter dresses and lurex front sweatshirts.  I got to try on the printed dress this weekend to see how it would feel to wear what is essentially a fancy Quality Street wrapper with brilliantly rigid proportions.  It was glorious.  Like an United Visual Artists light installation in dress form.  Despite having to sit down ever so gingerly and nearly wacking over a cup of tea with its sticky-outy shape, I didn't want to take it off.  I have no choice but to ponder whether I could do without a new bathroom and spank a grand instead on what I consider to be a collectible masterpiece.  

I also copped a feel of other BYT products, a lot of which are online already (with more still to come) such as miliner Keely Hunter's simple but effective perspex headbands, jewellery designer Grace Hamilton's knotted necklaces and LCF graduate Yeashin's fusion of 60s swinging London and traditional Korean costume.  The upshot is that Selfridges have one upped on their previous BYT efforts with a product range that gives them the edge in British talent scouting in amongst the London department stores.  Check back for the bumper BYT post tomorrow night.      








IMG_8415Keely Hunter headbands, Grace Hamilton necklace, Sadie Williams dress worn with Uniqlo poloneck and Raf Simons x adidas trainers


IMG_8466Yeashin blouse worn with Merchant Archive trousers


Leave a comment
  1. Ana

    2013-09-02 at 12:16 AM

    I say yes to the dress!
    (I’m so, so sorry.)
    To the headbands, too.

  2. milex

    2013-09-02 at 1:14 AM
  3. jas

    2013-09-02 at 3:55 AM

    that dress is amazing! love it all!
    reckless abandon blog

  4. Denisa

    2013-09-02 at 6:36 AM

    Interesting outfit. Great day.

  5. Rena

    2013-09-02 at 7:32 AM

    For me it¬¥s the same, I say yes, why not 😉

  6. The Fashion Fraction

    2013-09-02 at 7:58 AM

    these looks are so cool, colorful and creative! I love you for that!

  7. ChamaFashion

    2013-09-02 at 8:03 AM

    I love that dress!

  8. Lola

    2013-09-02 at 10:05 AM

    I say sod the bathroom, get the dress. I love that from a distance, it just looks like a dress covered in glitter

  9. Elisa Taviti

    2013-09-02 at 10:15 AM

    xx Elisa
    My Fantabulous World

    • My Gangapur

      2015-01-30 at 3:21 PM

      Great this sit the young fresh fruit for girls health. Village info of Gangapur.

  10. Madiha

    2013-09-02 at 11:52 AM

    When it comes to fashion, I must say there are no limits, Loved the dress and hairbands too are really unique and trendy.

  11. Elle C

    2013-09-02 at 12:32 PM

    Very interesting. It’s a grower for sure. Love this!

  12. Astrid Meyer

    2013-09-02 at 3:24 PM

    I love to see something new with these headbands:) You look great.

  13. Helen

    2013-09-02 at 3:38 PM

    The dress is so cool. I also love the necklace 🙂

  14. Shante

    2013-09-03 at 10:12 PM

    I love how the shimmer and glitter is put into your clothing and/or accessory style.

  15. fashionelan

    2013-09-04 at 7:51 PM

    Wow the dresses are super duper….i love glitter….i am loving it…..nice sharing…

  16. fashionelan

    2013-09-04 at 7:52 PM

    wow love it….

  17. canria caselli

    2013-09-09 at 12:09 PM

    The head bands are really special and i like them!

  18. FancyFashionCastle

    2013-09-09 at 8:51 PM

    Everything you wear is so inspirational! I especially love the fur on the blouse.

  19. afashionz

    2014-01-22 at 12:25 PM

    I like chinese and UK girls in dresses and these girls really fit this fashion trend……

  20. Mona Liza

    2014-05-11 at 6:00 PM

    Great young girl item, Looking soo nice with bright fruits, Best mehndi Design 2014

  21. Azie

    2015-01-30 at 3:12 PM

    Great this these are the best fruits for you health. Nice Young girls fashion.

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