Julie Does Something Else

Julie Does Something Else

The last time I spoke about illustrator Julie Verhoven, it was slightly tainted by a very honest interview that I conducted with her at the David David Gallery where she casted a reality check on the world of fashion illustration – that it is competitive, tough and often undervalued.  A few months on and all seems cheery with the great Verhoeven.  She has just done a brilliant wall collage for the new Melissa pop-up store in London, she's created some illustrated make-up bags for M.A.C. as an exclusive for Nordstrom and now she'll be gracing clothing once again as she has created some exclusive illustrations for the Australian label Something Else.  Creative director and founder of Something Else Natalie Wood has instilled a bit of a tradition of collaboration and inclusivity into her label and in the past she has worked with artists such as Ken Done and George Barnes on prints that feature in collections.  Verhoeven is an illustrious coup though for Something Else and one that sparks desire for even more of her signature illustrations in a fashion context.  This capsule collection that is from Something Else's Outlaw spring 2012 (that's southern hemisphere spring), comprises of a printed shirt, a silk tunic, a satin dress and a matching kimono and trouser set.  Silk does seem to be the best foundation for printing Verhoeven's illustrations and they look especially great when you get a bit atmospheric wind blowing through them.  I'm just enjoying having the pleasure of having wearable Verhoeven in my possession as a complete and utter fan girl of her work.     




(Worn with Uniqlo poloneck, Karen Walker cap and Nike trainers)




(Worn with Miu Miu cape, Alex & Eli trousers, Miu Miu shoes and House of Holland cap)



The collaborative spirit of this collection doesn't end there.  The non Verhoeven-part of the collection follows a narrative that Something Else have commissioned for this Outlaw collection.  They've asked one of my favourite fashion writers Indigo Clarke to contribute a short story that tells the tale of a girl on the road in the desert that may well be dressed up in these pieces of shaggy wools, cactus-print skirts and soft denim shirts, backed to the mystical wonders of peyote.     

Somethingelse3 Somethingelse4



Somethingelse8 Somethingelse9


Leave a comment
  1. ttea

    2012-07-31 at 8:43 PM

    I love that first dress that you’re wearing. The silhouette is simple, but it’s the fabric that really makes it a piece of art. I love fashion illustration, I think it’s such a wonderful addition to the whole world of fashion.


    2012-07-31 at 10:11 PM

    Stunning outfits! I love all of them!

  3. Hélène

    2012-07-31 at 11:03 PM

    That looks amazing ! I need to be wearing more colors for summer ! Thanks for the inspiration ! Love your blog, Following you now, would really love for your to stop by my blog and follow back if you like it !

  4. Dark Blue Stripes

    2012-08-01 at 1:05 AM

    Love the Karen Walker cap. Cool prints.
    Christie x
    Dark Blue Stripes

  5. malu

    2012-08-01 at 1:06 AM

    Discover my Stylish Confessions! ‚ô•
    Discover my Stylish Confessions! ‚ô•

  6. Joy

    2012-08-01 at 3:50 AM

    I can never get sick of her illustrations!

  7. The Provoker

    2012-08-01 at 9:16 AM

    I’m really in love with the printed tops of drawings, so cool!
    By the way, I’m doing a giveaway in my next post, don’t miss it!
    xx nathan.niche

  8. michele

    2012-08-01 at 10:41 AM

    Ah great stuff as usual! Love the shirt with the face on it.

  9. unze

    2012-08-01 at 11:12 AM

    join official page Unzè, it is high fashion wear based Company of UK!

  10. Online Womens Clothing

    2012-08-01 at 11:23 AM

    Seen your site first time. I must say there is some thing special or you can say a spark in your work. I am so in love with your dresses. so unique and beautiful!!!

  11. Lilly

    2012-08-01 at 11:31 AM

    Where did you get that Karen Walker cap from? Being from London it is tough to come across Karen Walker… It’s stunning!

  12. Kate

    2012-08-01 at 12:23 PM

    Awesome as always! 🙂
    If you possibly have any time I would be ecstatic if you would look at my blog( I’m 13 years old and I heart fashion)

  13. Eleanor

    2012-08-01 at 7:01 PM

    Cool illustration! love your mix & match style.

  14. Diana Zeng

    2012-08-01 at 7:33 PM

    I’m loving on those prints and your style! Just got into blogging this summer and am so glad I came across yours. It’s awesome and I’m a fan 🙂
    Diana of eohs

  15. mat

    2012-08-02 at 5:18 PM

    very much enjoying the nike’s susie, what model are they?

  16. Cristián Pavez Díaz

    2012-08-03 at 12:18 PM

    Those outfits are just to die for!! A very interesting coverage, as always!!
    Greetings from Santiago, Chile.
    Twitter: @cristianpavezd
    Facebook: http://on.fb.me/uywe6X

  17. Nini from Girls Sundresses

    2012-08-17 at 10:00 AM

    You rock ladies!I like what you did with those match!

  18. Victor Haggan

    2013-01-23 at 1:59 PM

    I love the first painting. It blends with your personality and with your projection.

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