colette x Chanel = Pop Up Fun

colette x Chanel = Pop Up Fun



A pop-up love-in between a French house like Chanel and Parisian boutique colette might sound like an odd mish-mash but colette's creative director Sarah Lerfel can be relied upon for being pretty much spot on when it comes to gauging synergies and collaborations hence why there's always SOMETHING interesting going down at colette during fashion week (remember Rodarte's curated in-store shop?) and hence why in general, there's always a horde of people gathered in and around the eponymous boutique.

Nip across the road and you have yourself a much more ambitious beast than an in-store curated space and in a disused garage, a bit of an anomoly on the poshy rue Saint Honore in Paris, houses a great deal of Chanel product but presented and merchandised under the wizardry of the colette spin.  If it overturns your pre-conceived notions of Chanel products then I suppose that's an objective achieved as you enter to immediately find those famous Chanel jackets from the S/S 11 collection draped over pieces of Rodarte, Carven, Christopher Kane and Mary Katrantzou (both currently inhabiting the colette main window), artisanal knitwear, loud prints, neon and a sparkly lampshade skirt all blasting noise next to the recognisable tweed jackets that form the perfect juxtaposition point.  Pleasingly, it's all styled in the way that I'd imagine I'd wear a Chanel tweed jacket should I ever be fortunate to own one seeing as head to toe tweed is never going to be me and "throwing" one on with jeans has become a banality in itself when it's quoted so often (I love the riche talk of "throwing on" a ¬£5k Chanel jacket). 






The love-in has resulted in a space filled with the sort of attention-diverting kitschenalia that colette has become known for such as Bearbricks carrying sheeny shiny patent quilted bags…


…a bakery truck provided by cool Parisian patisserie Chez Bogato (not that cakes need to be cool to be delish..)…


…complete with camelia and colette-insignia branded cupcakes…



A photo booth (for a bargainous EUR2 – it's 4 quid to get some boring passport pics done in the UK…) will also get people to linger on a bit in the way that colette seem to have a knack of getting people to do…


I'm not sure whether these dolls are for sale or not but who knew the colette dot would look so good on a mini Coco Chanel…


Products created exclusively for the pop-up love-in are par for the course and so Maison Michel (owned by Chanel) have created a dotty version of their lace veil headband…


Yazbukey, creators of the famous Karl Lagerfeld acrylic brooch seen above were also enlisted to create this Chanel No.5 brooch, one of the more affordable trinkets available from the pop-up and of course it's enticingly placed next to the S/S 11 black/gold chain necklace…


The majority of products are still Chanel ones though, but placed in a context where Kevin Lyons' illustrations grace the concrete walls sprayed with flashes of fluoro pink, suddenly there's an accessibility and touchability to the clothes that even makes me have the gall to go up and try a few jackets on, something I've never been able to do in a Chanel store because I feel like I'm going to muddy their plush cream carpeted surroundings with my stench of "Eau de Too-Poor-For-Chanel".


These flats are right up my street with their 'Barbie lame' finishing… DSC_0114

The brevity of the pop-up (it's open until 10th March only so it's definitely geared towards the fashion week crowd…) means that colette and Chanel have crammed in events and happenings throughout the week to ensure effective crowd-drawing.  Today, it kicked off with Keith Lyons, who did the wall illustrations, customising Chanel bags for people…

I'll probably never hear the end of outcries going "Sacre Bleu!  One must NEVER deface a CLASSIC Chanel bag.  One polishes it with a soft cloth and then prays to its calfskin exterior twice a day!"  Well, seeing as this is all sanctioned by Chanel themselves, I guess whoever wants it can go right ahead and have their bag doodled.  I suspect it might be those that have these bags in multiple quantities but who's checking…



The schedule has an interesting mix that has a similar juxtaposition to the way the Chanel pieces are styled in-store fusing new and old.  Harpsichord playing mixed with DJ sets by The Misshapes is the music clash equivalent.  I'll personally be keen to see a camelia flower making demonstrationg by Maison Lemari√©, the Chanel-owned plumassiers atelier as well as further bag customisation sessions with the likes of Andr√© and Fafi.  Go on, Chanel-bag owning peeps who will be in Paris… I dare you to get some scribbles on that quilted leather.



Leave a comment
  1. Tamara

    2011-03-02 at 1:55 AM

    hmmm so where can I get that marker pen?

  2. Kristie

    2011-03-02 at 2:17 AM

    That Chanel tweed jacket looks amazing with the petal-shaped floral print skirt!

  3. michelle

    2011-03-02 at 2:22 AM

    love blue Chanel bags 🙂
    want to hear your thoughts on beso

  4. kittenmasks

    2011-03-02 at 2:36 AM

    The Chanel nail bar sounds promising… go back and get your nails did, Susie!

  5. winnsome

    2011-03-02 at 3:07 AM

    I kind of agree with you about the implied excessive $$ craziness of people who a) want their chanel bags doodled on and b) “throw on” their chanel jackets… ahhh I always say this but if i had that kind of money I like to think I would be a little more imaginative with it far out!! Not to be offensive but how many tweed chanel coats can you have?! It is actually quite interesting seeing Chanel alongside Katrantzou, Kane and Rodarte. to me it really shows off how imaginative and interesting the younger designer’s stuff is compared to the same chanel tweed jackets that have been on the runways for 1000 years
    p.s. on that general rant it was so nice to see florence welch and cate blanchett upping the ante at the academy awards – they both know how to use their $$ and their brain at the same time

  6. if jane

    2011-03-02 at 3:28 AM

    i am attracted and it all…;))

  7. Dorota

    2011-03-02 at 9:48 AM

    I love your blog,I follow you for a while,I have recently started writing my own blog,it is a bit different because I am a crafter,please visit and let me know what you think.

  8. Two Cups

    2011-03-02 at 11:08 AM
  9. Natalie

    2011-03-02 at 11:09 AM

    wow wish i was there!

  10. Fashion Clown

    2011-03-02 at 11:29 AM

    omg everything looks so good
    i love the dolls

  11. thefashionguitar

    2011-03-02 at 1:16 PM

    This is amazing!! I wish I could have checked it out myself!! Super!!!!! Thanks for sharing, what would I do without you sharing all this great things!
    xo thefashionguitar

  12. edoardo

    2011-03-02 at 1:24 PM

    I lvoe these pic, a cute post and I love the mix’n’match of style. Only colette could do these great things….

  13. Crystal

    2011-03-02 at 3:17 PM

    Ahhh Bearbricks!! I’m not going to lie and say I didn’t immediately want one of the blue bears when I saw the photo. I’m a good little consumer like that.
    I definitely experience cognitive disconnect whenever I read about the “throwing on” of Chanel anything. Also I can’t help but imagine that people who get their Chanel bag doodled on probably already have spares at home.

  14. Ruby

    2011-03-02 at 3:21 PM

    Illustrations sound cool .DIY VERSACE inspired patchwork illustration available .A-Lookbook announces free Downloads.

  15. Lydia

    2011-03-02 at 3:30 PM

    Lampshade skirt!!!

  16. Online Fashion Boutique

    2011-03-02 at 4:20 PM

    Love the neon dress its truly amazing! The Colette Chanel Boutique is very artsy and unique!
    Love your blog!

  17. Floz

    2011-03-02 at 5:28 PM

    Versus!! That looks like pure french heaven!

  18. Kazuko

    2011-03-02 at 6:09 PM

    chanel and colette – a match made in heaven. good thing i’m not anywhere close to paris! (not that i would be able to buy a 5K chanel jacket, but i’m sure they’ve got other extremely expensive stuff one doesn’t necessarily need but buy only out of excitement)

  19. Neda

    2011-03-02 at 6:13 PM

    This shops appears to me as a literal dream/heaven; i adore the quirky/unexpected collaboration that has been done here, hence the love for all brands featured in the store; the lamp-shade skirts looks a-m-a-z-i-n-g(so glad i haven’t spelled that wrong because it would’ve looked soo bad-in fact, i don’t even know why i am writing this down…also, another little feature which i was enticed, as all repelled considering my unfortuness at purchasing, are the blue bears which were adorned lavishly with a chanel bag; i mean, it’s mournful to believe that a non-animate creature is wearing a somewhat ¬£2K chanel bag…what has our world evolved into? Before i blabber on irrelevantly for much more longer, i am going to end this on a self-concious note regarding the luckyness of these bears…X Neda X

  20. Kira

    2011-03-02 at 8:52 PM

    I’m in love with the food, shoes, bags, and clothing!

  21. Wholesale Clothing

    2011-03-02 at 10:23 PM

    When I saw those cupcakes, I feel hungry!! Wish I was there and taste it! oh well I will just make some cupcakes and eat a lot!

  22. saigon

    2011-03-02 at 10:50 PM

    you do have a knack for depicting the situation. such a mix of oddities her together with the traditional elegance of chanel

  23. Wardrobe Dreaming

    2011-03-03 at 2:07 AM

    Such a cool idea. I wonder how many Chanel clients have paid to ‘deface’ their bag.

  24. shabby

    2011-03-03 at 9:22 AM

    Beautiful post, it feels like I’m there! I love the mixture of the brands, I think it works perfectly, updating the classic Chanel with youthful innovation. Truly is a once in a lifetime experience for you lucky Paris Fashion Week-ers!

  25. Jessie

    2011-03-03 at 12:23 PM

    A little jealous, it looks like an amazing pop up!

  26. Rossella

    2011-03-04 at 3:51 AM

    wow this is so great i love the chanel bags
    let me know your thoughts on my new blog entry and follow me at:

  27. LipstickAndZines

    2011-03-04 at 11:31 AM
  28. NoFaceFashion

    2011-03-08 at 12:24 PM

    The Lagerfeld brooch is so cool! :))

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