Match MiH

Match MiH

The relationship between myself and jeans has never been an easy one – I'm pretty sure I've recounted at least three instances where there's me in a changing room, feeling tortured, stupid and ridiculous, whilst trying on x style of jeans from x label, thinking these were the ones that would "change my life".  Such are the cult mechanics behind denim that people who have found "their" label and style swear by them as though they were health/beauty remedies. 

I'm resolved that I'm always going to be the type of person that might stumble upon jeans and should they be able to put to good use in my usual multi-layered outfits, then it's a chilled/relaxed thumbs up.  No sweeping life-changing statement or superlatives.  When you combine the jean with the 'interesting trew' (a category that I tend to obssess about because as with jeans, I've never found many 'basic trews'), then I can definitely get a bit more and memories of my legs twisted with a pair of skinny jeans in a claustrophobic changing room start to dissipate.

So we have a collaboration between Liberty (I swear I don't comb these things out, the Liberty brushstroke just comes looking for me!) and MiH Jeans.  I've come across MiH in the lovely Merchant Archive where it sells like hotcakes apparently.  The story behind the brand is a pretty endearing one…. designer and founder Chloe Lonsdale's dad was dubbed the Blue Jean King with his Jean Machine stores selling old denim in the 70s.  He married his 'Blue Jean Bride' Chekkie Maskell who was a denim model and she happened to model a jeans range called Made in Heaven whose founder would become Chloe's godfather.  So Chloe happed upon these archive pieces in the attic when she was a young teen and so decided to revive the brand as MiH.   The story also has legs to continue with a blog that cites Chloe's influences and design process… I have to love the fact that they dubbed Vada Margaret Sultenfuss from My Girl as a denim icon…

Mih_tony_chekkie_lonsdale Mih_chekkie_lonsdale

It therefore feels like a natural collaboration between MiH, an inherently London-led denim label to nab some fabrics from Liberty of London's archives to apply to their two styles of jeans – the Vienna skinny style and the Marrakech kick flare.  Yes, flare.  I'm trying very very hard to recall whether I've worn a flared jean style but I just can't recall.  I remember the Stolen Girlfriend's Club half-jersey, half-lace flares which were my most recent flare foray.  Nope, no flared jeans though….


DSC_3576 DSC_3532

So here goes with the shedding of my flared jean virginity.  A key moment, I'm sure you'll agree with me, no?  As opposed to ditzy florals and nods to summer tea dresses, MiH has chosen a deep deep rich purple velvet for the flare styles that is meant to recall the store of Liberty itself.  I personally had to break out with some autumnal florals that will be heavy rotation in September/October (leaf crunching days!) to go with the deep deep purple, thanks to a shirt that I bought from Second Chance in Istanbul.  I also had to slip in a bag passed down from my mum.  I alas don't have the sort of cool parental heritage that Chloe does but the mothership is good for raiding bags, gloves and cashmere…



(With vintage kimono, vintage velvet floral shirt, vintage bag, Lanvin heels)

The skinny style was more of a no-brainer.  Again, the Liberty aspect has been worked in unexpectedly through a bleached out feather print called 'Dakota' which was sourced from the Liberty archives.  This is like I said, layering fodder for me, again, paired with autumnal florals – primarily a Christopher Kane dress that keeps taking me back to that Waltz of the Flowers segment in Fantasia…

The sleeveless trench is waiting to have new sleeves sewn on in a quickie DIY project that will take up approx a one-way Eurostar trip.  Saving that one for Paris Fashion Week but for now, it also can just about survive in its sleeveless form





(With Christopher Kane dress, vintage trench with sleeves cut-off, floral socks, Dries Van Noten shoes)


Leave a comment
  1. SarahJayne @ Goldmine Trash

    2010-09-02 at 11:49 AM

    I love, love, LOVE the purple flares! You look amazing.

  2. stevie

    2010-09-02 at 11:54 AM

    you and denim have finally worked things out :’)

  3. Laura

    2010-09-02 at 11:56 AM

    Love the skinny jeans turned up!
    I think you found your perfect jeans!

  4. vasilieva

    2010-09-02 at 12:04 PM

    These pants are fab on you and i know exactly what you mean when you say finding a perfect pair of jeans can turn into a nightmare. the skinny pants with this funky pattern are amazing

  5. Gon

    2010-09-02 at 12:10 PM

    I like the two outfits but i have to admit that my fave pair would be the skinnies because i can wrap my mind around the flare styles.. any of them!!
    Dimogonda blog

  6. Blanca

    2010-09-02 at 12:19 PM

    Wow I really like your otfits, specially the last one.
    Great job as always.

  7. kate

    2010-09-02 at 12:19 PM

    I love the trench with the cut-off sleeves, adds a twist! and i really like the leggings/jeans with the pale print, very cute xx

  8. Cynthia

    2010-09-02 at 12:22 PM

    That Christopher Kane dress is to die for!

  9. renee

    2010-09-02 at 12:25 PM

    i love the vintage kimono..and the hand-me-down bag..great..
    also..those bleached-feathered…jeans are cooll…
    love your style…<3

  10. Agnethe

    2010-09-02 at 12:26 PM

    You look gorgeous in these outfitts 🙂

  11. Brigadeiro

    2010-09-02 at 1:44 PM

    LOVE the kimono & Dries heels!!!

  12. pink

    2010-09-02 at 1:58 PM

    love your outfits!!!
    check out my fashion blog at
    just updated new post today!!! dont miss xoxo

  13. KD

    2010-09-02 at 2:39 PM

    I want to wear that first outfit all day, errday.

  14. lyrebirdgully

    2010-09-02 at 2:51 PM

    Good heavens, I owned a pair of Made In Heaven jeans (flares -what else?) back in nineteen…well, never mind. I was so proud of them that when they eventually fell apart, I cut off the colourful outside label as a keepsake. I’ve still got it somewhere. It’s great to see the brand back again. BTW, everyone deserves a pair of velvet flares, there’s something about the way they feel (so soft,even when tight) and the way the flares swish when one walks in chunky platforms-very addictive!

  15. margielee

    2010-09-02 at 3:02 PM

    I really like your otfits, specially the first one.I think we found our perfect jeans!
    I just stumbled upon your blog and wanted to say that I have really enjoyed browsing your blog posts. laptop ac adapter dell ac adapter

  16. Olivia

    2010-09-02 at 3:14 PM

    THe bell bottoms are amazing!! and the baggy printed kimono wrap thing is so cute!! I love this look of yours 🙂

  17. EJ

    2010-09-02 at 4:22 PM

    LOVE the purple flares, almost as much as 14 year old me would have done. Are they lovely and soft?

  18. Leonidas

    2010-09-02 at 4:53 PM

    very 60s. i absolutely love the wide pants

  19. Shini

    2010-09-02 at 4:57 PM

    Sooo now that you’ve styled yours, I can go do a bad imitation 😛
    I do like the purple flares on you btw, its just hard to avoid looking quite boho (purple boho…) with flare though, isn’t it. Hope you’re having fun in New York, I don’t think I’d cope travelling as much as you do, I find travelling to Bethnal Green exhausting enough…
    btw thanks so much for helping me find a place!

  20. Tracy

    2010-09-02 at 7:09 PM

    You are so cool. You could really wear anything and you look chic and gorgeous!

  21. Sabine

    2010-09-02 at 7:22 PM

    70s incarnation suits you so well, Susie. And your trench treatment is giving me ideas!

  22. PinkBow

    2010-09-02 at 7:26 PM

    the purple absolutely look like they were made for you & your styling is perfection!

  23. Pia

    2010-09-02 at 10:15 PM

    perfect kimono! i need it!

  24. AngieMontreal

    2010-09-02 at 10:57 PM

    I like the bleached pattern but I wish it was a little more pronounced…it’s so gorgeous! Then again, subtle is not really my forte…
    Also really loving the Dries heels with the floral socks…I wish I could wear socks…it’s too damn hot here right now to even begin to think about that!

  25. Julia

    2010-09-02 at 11:31 PM

    Love the kimono and the different print!
    Have the perfect necklace for your outfit:)
    I’m attending the Evolving Influence conference next week. Will be a pleasure to meet you!

  26. Olive

    2010-09-03 at 4:46 AM

    I love your robe and your bag in the first pic 🙂

  27. tiny

    2010-09-03 at 6:40 AM

    The first outfit, the kimono, the colours… are just amazing, I love it! 🙂

  28. Sophia

    2010-09-03 at 7:26 AM

    I have to say I really love the first outfit. The whole outfit is stunning and everything goes together seamlessly. I love the vintage feel of the flare trousers. <3

  29. Rachel

    2010-09-03 at 7:43 AM

    Both outfits were planned really well, love the way each piece link up a little story behind the outfit presentation on the whole 🙂
    Anyway I think you’ll actually look pretty nice with a shoulder-length straight bob hairstyle! Hahaha.

  30. Valentine Avoh

    2010-09-03 at 12:06 PM

    I like the idea of the kinono as a coat…
    -diary of a fashion stylist-

  31. Ashleigh

    2010-09-04 at 11:26 AM

    LOVE the first ensemble!!! Its more ‘grown up’ than your usual outfits (in a good way – probably because denim is quite conservative and this is a very classy combination). I really love it and think it is just perfect for autumn – the sheer waisted shirt and the kimono pull it together, absolute perfection! I’m imagining an amazing oversized floppy hat of some description with feathers!!!…it’d look wicked! ok im getting a little overexcited now….calm!

  32. Becca

    2010-09-04 at 7:32 PM

    Both of these outfits are fantastic, i love the colour, and as always, the combination of prints! So great.
    Also? The dries shoes = love

  33. heleen

    2010-09-05 at 11:25 AM

    Love how subtle the feather print in the skinnies is

  34. sam

    2010-09-05 at 5:10 PM

    Those purple flares are FABULOUS m’dear.

    • Lorren

      2015-01-12 at 6:42 AM

      At last! Someone with the insight to solve the prmeblo!

  35. Pure Hoodia

    2010-09-06 at 9:27 AM

    Amazing!! she is looking so beautiful in this outfit.

  36. Annie

    2010-09-11 at 10:40 AM

    loving these outfits!!! the subtle print on the skinnies really adds something new and rather feeling the mid-blue/indigo-ness of them


    2010-10-07 at 4:26 AM

    There’s a serious shortage of nice socks in this world… or at least nice socks that people show off… I say yes to flashy socks!!!

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