I've always been a bit skeptical when people remark or ask me whether fashion bloggers have influenced trends or style. Is it just all a load of smoke (or ash?) being pumped in by the media who like to think there is this major shift in fashion taking place in order to concoct a story? Sure there may be micro instances where certain items come into a microcosm of popularity but even then I have to remind myself of that the fact that fashion bloggers/readers are still a relative minority amongst the general fashion-loving public.
I find myself more convinced about the way fashion bloggers present themselves, their clothes and ultimately their content and how that has been utilised by fashion brands and stores to cash in on the tide. As I was browsing the e-store Storets, because the owner very kindly emailed me to ask if I would participate in some 'blogger styling' because err… they have a section called 'Dressing Bloggers', I found myself chuckling just a little bit about how many 'Bloggerisms' I spotted in the comprehensive catalogue of items and also simultaneously interesting that within this niche emerges some trends or tendencies of its own.
I was also reminded of this hilarious French blog that gently takes the piss out of fellow French fashion bloggers as well as Refinery29's very helpful flow charts. I'm hoping Alix, Pandora, Scott etc are laughing. So likewise I'm hoping and thinking the majority of bloggers can laugh at ourselves too as I compile this list of -isms. Trust me when I mean no illwill whatsoever because of course, I am myself a guilty party. This may also be my irreverant mood swing speaking from staring outside my hotel window for far too long… but what the hell, I'll just go ahead and call out these Bloggerisms and have a good laff… hopefully you can too and of course add your own…
The cute expressionists – One eye wink, hands over mouth, on head, eyes and mouth wide open, tilted head, pursed lips… take your pick and pose away…
The very purposely set-up white background that best showcases one's outfit with a lone prop adding ambiance and a 'homely' context (a dressmaker's dummy perhaps or a rail…)
HOH – No, not House of Holland… it's Hands on Hips. Ah, my favourite way of doing away with awkward hands… one or both hands works depending on the outfit.
Getting Outdoors – Woods, forests, fields, graveyard, on the beach… anywhere really that communicates that you are at one with Mother Nature. Nothing like a dose of natural light to show that outfits live beyond the walls.
Walking In the Busy Streets – Somehow New York streets work well in this set-up. Decent camera needed here but Jak and Jil-style shots have had more than their fair share of copycatting. Sometimes a Starbucks cup in hand helps. That, and no traffic or god forbid, other people walking in the street getting in the way of that mint shot.
Props Props Props – An umbrella, a whimsical hat, a headband or two or three, some feathers and if you're on the street, the vaguely-old looking bike with a scarf-clad basket. Anything that prevents the arms dropping plainly at the side.
DSLR Camera – I loved this R29 post pointing out myself and a few other bloggers' first posts with my fuzzy camera in the mirror. That said, there's no denying the impact of a decent DSLR camera and mine isn't even a patch on the ones that does all kinds of whizzy things.
Pics with plenty of DOF – What's that thing where the background is all fuzzy/blurry thus making the foreground (i.e… a person and their outfit…) appear sharp and spot-on… ah right… it's DA DOF!
Staring down at the ground – Chew your fingers, your hair, or just plain shoe-gazing… works particularly well for me and my not so model-esque mug.
I have to leave now because in my head, the walls of this hotel room are closing in on me but please do add your own bloggerisms if think of any… I will be elongating the list later when I get back…
Remember, this isn't a blogger-hate post at all. It's just a bit of fun, so keep it fairly jovial comments-wise…!
I've added some of your -isms, mostly pose-related, a few of which I'm guilty of…
"The old 'mid-air jump' pose is another pose not for the light hearted blogger. Tried it once. Never again. Think I'll just stick to the 'Are those MY shoes?' pose in the future." by The Licentiate
"Knocked knee pose is missing – that's a given standard" by Tea With One Sugar Please
"There is also the 'staring away from the camera, gazing at the clouds' pose. That's a popular one." by Leah of Captain Magnets
"HIH- hands in hair! Creating that oh i just got out of bed and my hair was naturally teased to perfection look." by k.m. of Pookabox
Then a few more of my own…
Vintage-y Photoshopping – Yellow-tinged, slightly aged, softly focused, Polaroid-esque… anything that suggests said blogger is into all things aged, yellow-tinged and vintage.
Head Turn – I don't do this because I look lopsided, but many have perfected the walking in the street with back to the camera but head turned around giving a sort of 'Come Hither' look… oh that's why I don't do this…it's because I don't do come hither very well…
I'm in the Club – Photos taken at night with a high flash that sort of go sort of in the Cobrasnake/Dirty Dirty Dancing direction…works particularly well with lots of jewellery and accessories.