If this isn’t proof that kids are getting more and more fashion savvy, I don’t know what is. I snapped young Joseph who is 13 years old, outside my local tube station which trust me, isn’t exactly a hotbed of fashion cool-dom. Give him a few years time and I swear Hedi Slimane will come to London a-cool-hunting (as he often does) and send him down the runways.
I sort of have mixed feelings about kids getting into fashion so early on. On one hand, I think it’s fab that young teens are defining their style so early on and that they have such a clear idea of what they want to look like. Lord knows, at that age, I was still a little fuzzy on what constituted personal style (though I was obsessed with fashion as a remote subject). With availability of fashion for the tweenager/young teen stage getting better and better, it is no wonder that fashion is reaching them younger and younger. On the other hand, kids demanding super styling fashion, the coolest trainers and a Topman store card from their parents is not ideal at all. However, Joseph seemed like a polite, well-spoken lad so let’s hope he’s saving up his 10 pounds a week allowance to buy all his cool clobber as opposed to whining ‘Pleeaaaaase Muuuuum!’.